Successfully running an orthodontic practice involves much more than providing technically flawless treatment. If you want to achieve long-term growth, you need structured processes, a motivated team, and clear business metrics. This is exactly where Dr. Martin Baxmann's training program comes in. The multi-award-winning orthodontist and author of the Amazon bestseller series teaches evidence-based methods that you can use to scale your orthodontic practice while improving the quality of treatment.
The concept is based on over 15 years of international lecturing and practical experience from managing a successful practice group. Whether you are just starting out, want to lead your existing practice out of a period of stagnation, or are already thinking about selling your practice, LeanOrthodontics® provides you with a common thread through all relevant areas. More than 1,800 course participants have already successfully implemented this system and report measurable improvements in revenue, efficiency, and personal satisfaction.
Achieve more revenue and more free time through a scaled orthodontic practice
Most practice owners are familiar with the dilemma: more patients mean longer working days, higher stress levels, and less time for family or leisure. You can break this pattern by learning to scale your orthodontic practice without becoming a bottleneck yourself. The key lies in delegating routine tasks, standardizing processes, and clearly defining roles within the team.
Dr. Baxmann shows you how to work on your practice instead of just in it. This includes specific tools for analyzing your key figures, optimizing patient flows, and establishing quality standards. If you take a systematic approach, you can increase revenue per treatment hour while creating more free time. The goal is a practice that runs smoothly and grows economically even without your constant presence.
Systematically overcoming typical growth barriers in orthodontics
Many orthodontic practices reach invisible limits once they exceed a certain size. Common bottlenecks include a lack of skilled workers, unstructured communication within the team, or a lack of business management overview. These obstacles prevent you from scaling your orthodontic practice, even though the demand is there.
The following overview shows typical growth barriers and possible solutions:
| Staff shortage | Open positions remain unfilled, high turnover | Strengthen employer brand, systematize employee retention |
| Lack of processes | Everyone works differently, mistakes repeat | Document and train standardized procedures |
| Time management | Practice owner is overwhelmed, important tasks remain undone | Delegation, clear priorities, distinguish important vs. urgent |
| Lack of overview | Financial statements not understood, key figures missing | Implement controlling system, define relevant KPIs |
| Communication problems | Misunderstandings with patients or team | Develop conversation guides, establish feedback culture |
These barriers cannot be removed overnight, but they can be broken down step by step with the right system. The training program teaches you the methodology to approach each of these areas in a structured manner and achieve sustainable improvements.
Proven strategies and systems for successfully scaling your orthodontic practice
Successful growth is not based on chance, but on proven strategies. Dr. Baxmann has developed a systematic approach based on his experience with the Orthodentix® practice group and the MyOrthoLab® specialist laboratory that can be applied to practices of any size. Those who want to scale their orthodontic practice will benefit from clear instructions in five core areas: diagnostics and planning, treatment quality, communication, management, and employee leadership.
Each of these areas is supported by specific tools. For treatment planning, there are structured diagnosis systems that reduce uncertainty and save time. In management, you will learn which key figures are really relevant and how to use them for decision-making. Employee leadership is professionalized through proven discussion guidelines and team development methods. These building blocks interlock and enable you to plan the growth of your practice instead of hoping for favorable circumstances.
Learn online or train on-site with LeanOrthodontics
The training program offers various formats so that you can scale your orthodontic practice, regardless of your current situation. The online curriculum comprises 6 modules with 51 lessons and over 40 hours of learning material. You can complete it flexibly alongside your everyday practice and will be accompanied by interactive learning success checks and AI-supported tutors.
For more intensive learning, Powerweeks® are available: 5 days of compact training in a VIP small group with a maximum of 12 participants. This format is recognized as a university certificate course. Those who prefer the academic route can complete the 2-year Master of Science with 120 ECTS at DTMD University, where Dr. Baxmann is the program director. For maximum individuality, there is personal 1:1 coaching, in which Dr. Baxmann works directly on your specific challenges together with specialists in management, digitalization, and mindset. No matter which format you choose, all content is immediately applicable and geared toward everyday practice.
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