The economic situation of many orthodontic practices is under pressure. Rising costs, a shortage of skilled workers and inefficient processes make it difficult to run a sustainably profitable practice. This is exactly where Dr. Martin Baxmann's LeanOrthodontics® training programme comes in. This evidence-based concept combines scientific findings with practical experience from over 15 years of international teaching.
Dr Baxmann, a multi-award-winning orthodontist and managing director of the Orthodentix® practice group, has developed a systematic training programme. It is aimed at dentists specialising in orthodontics, Master of Science in Orthodontics graduates and specialist dentists. What makes it special is that all of the content can be immediately implemented in everyday practice. It doesn't matter whether you are just setting up your practice, expanding it or already running a larger business.
Participation is flexible: you can learn online or attend face-to-face events, take part in hands-on seminars in small VIP groups or book individual 1:1 training sessions. The learning approach is based on clear structures, concrete instructions and a humorous but direct teaching style without unnecessary theory.
Structured processes for better orthodontic practice profitability
Chaos costs money. Unstructured processes lead to wasted time, mistakes and frustration throughout the team. Orthodontic practice profitability suffers greatly from a lack of standards. LeanOrthodontics® addresses this issue and shows you how to systematically establish and standardise all processes.
The approach follows the principle of continuous improvement. Each work step is analysed, simplified and documented. Your team receives clear instructions that are intuitively understandable. This significantly reduces training times and makes you less dependent on individual employees. At the same time, the quality of treatment increases because nothing is left to chance.
The method focuses on the essentials. Superfluous steps are eliminated and proven processes are made reproducible. The result is more efficient daily routines, less stress and more freedom for value-adding activities. Many course participants report noticeable improvements after just a few weeks of implementation.
Practice profitability Optimise orthodontics through efficient treatment planning
Precise treatment planning is the basis for economic success. Too often, planning is done at home at night using models, accompanied by uncertainty about the right decision. This situation does not have to be the case. LeanOrthodontics® provides a structured system for diagnosis and planning that enables quick and confident decisions.
The concept gives you back full control. Instead of being driven by patient wishes, you integrate them sensibly into your treatment strategy. You learn how to systematically assess and evaluate cases and develop a common thread that structures the entire treatment. This not only saves time, but also significantly increases the quality of treatment.
Efficient planning also means appropriate remuneration. When you confidently make the right decisions and communicate them convincingly, patients accept high-quality treatment at fair prices. The profitability of your orthodontic practice increases because you generate more added value per treatment case while using your working time more effectively.
Proven strategies for sustainable profitability in your orthodontic practice
Long-term success does not happen by chance. It is based on well-thought-out strategies in all areas of the business. The LeanOrthodontics® programme covers five key success factors: diagnostics, treatment excellence, communication, management and leadership.
Communication is often underestimated, but it is crucial for patient loyalty and treatment acceptance. Conversations can also be structured like orthodontic treatment. You will learn how to prepare, conduct and follow up on consultations so that they regularly lead to the desired result.
In the management area, you will learn to distinguish between important and urgent tasks and to delegate them correctly. BWA key figures, KPIs and controlling are presented in an understandable way and made practical. This allows you to increasingly work on your practice instead of just in it. Staff management rounds off the programme: you will receive concrete tools to attract, retain and develop qualified specialists without having to rely on expensive external agencies.
From lone warrior to entrepreneur with better practice profitability
Many orthodontists remain stuck in the role of lone warrior. They treat patients from morning to night, make all the important decisions themselves and have little time for family or strategic development. This situation is neither healthy nor economically viable.
LeanOrthodontics® shows you the way from practitioner to entrepreneur. This does not mean that you stop treating patients. It means that you learn to build systems that work even without your constant presence. You develop your practice into a scalable business that gives you the freedom to decide for yourself where to invest your time.
Dr Baxmann himself heads the multi-award-winning Orthodentix® practice group and the MyOrthoLab® specialist laboratory. His experience as a successful entrepreneur flows directly into the training programme. The content taught is tried and tested in practice and has proven itself in practices of various sizes. Participants particularly appreciate the combination of sound specialist knowledge and entrepreneurial thinking that characterises the programme.
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